LIFE (AND BIZ) IS A JOURNEY. SHARE YOURS!
By the time you read this blog, I’ll be on the road. I’m in the final stages of packing now, hiking boots and all.
My destination? The Blue Ridge Mountains and Asheville, NC – one of my favorite places! I’m heading down to host my first Big Magic retreat at my friend Suzanne Armstrong’s studio. I’m so grateful and excited that this day is almost here.
Of course my fears have popped up, telling me, "you'll be boring," "who do you think you are?" "this is too much for you to handle."
And I know how to address those fears. That's what I teach my clients to do, and yes, I need to apply those lessons to myself too, because I'm human. We all get to give ourselves permission to be human.
So, I’m looking forward to a day of fun, play, and going deep to uncover the truths of our lives – and working through those things that block us from fully living these truths. My favorite material!
We’ll be exploring Elizabeth Gilbert’s themes from her book, Big Magic: Creative Living Beyond Fear: Courage, Enchantment, Permission, Persistence, Trust, and Divinity. These are key ingredients for living a creative life.
What does that mean, to live a creative life?
To me, it means, feeling free to fully express myself.
It means embracing imperfection and sharing who I am, flaws and all.
It involves an understanding and acceptance of PROCESS, not just product.
In my work, I help my clients apply these principles to their marketing. Women shouldn’t feel pressured to lock their truth in a closet in order to market their business.
In fact, here’s a little-known secret:
truth-telling is a smart marketing strategy.
We get to be ourselves! What a relief! We don’t have to construct a false persona to hide behind. We get to share our stories, the stories that demonstrate our passion and life journeys that brought us to the work we do.
And THIS is the stuff that draws clients and customers to us.
Because our life journeys aren’t easy. They contain detours, U-turns, and road blocks. And we find ways to get through them. And these details demonstrate our resolve, our resilience, and our creative fire.
For example, here’s my truth right now: running my business was stressing me out more than was acceptable to me. The lack of consistent income was eroding my confidence. So I got a part-time job doing marketing communications for a local non-profit. And I’m feeling a weight lifted off my shoulders.
It’s okay to do what you need to do to keep putting one foot in front of the other.
You may hear business coaches out there telling you that getting a job to support yourself as you grow your business is a cop-out. You’re either all-in, or you’re out. But I’d like to present a counterpoint to that argument. Sometimes getting a side job helps you be all-in. It gives you a chance to come up for air. It gives you a foothold as you climb the mountain.
As women, we carry so much on our shoulders. We don’t need to be shaming each other for doing what we need to take care of ourselves.
Creating a business, like creating a work of art, is a PROCESS.
In Big Magic, Gilbert makes the point that we shouldn’t demand that our art support us financially. And I would argue that applies to entrepreneurship too. When we’re growing our businesses, we shouldn’t demand that they support us financially right off the bat. We often need to give ourselves time to figure it out. We need to give ourselves breathing room so we can –dare I say – ENJOY the journey.
It’s a bold step to start – and run – your own business. Whether you’ve been in corporate for awhile and you can’t stand it anymore, or you’re ready to take your venture to the next level, please, please take good care of yourself. Get the support you deserve.
And don’t worry – my part-time job still leaves me PLENTY of room to continue serving my clients. So if you’re thinking about taking your next step and your want your marketing to reflect who you truly are, let’s talk.
If you'd like, you can follow my hiking (and biz) adventures on my Instagram page! Just click below to check it out.
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Do you know a creative woman entrepreneur who would enjoy this blog? You have my full permission to share it with her!
Here's a fun fact about me:
I love to watch talent shows on TV.
I love the performances themselves, but I love the STORIES behind them even more.
Each season reveals a new crop of contestants and their beautiful, compelling backstories: how they overcame tragedy, challenge, and setback to get to that stage.
This, my friends, is the juicy stuff.
These stories always leave us reaching for the Kleenex.
These stories always have us cheering for these people.
These stories are real, and they're freaking powerful.
So let's talk about stories for a moment.
I've been having lots of conversations with entrepreneurs about their stories lately. (Perhaps you've been one of them). And I'm noticing some common themes.
Most women hesitate to draw back the curtain and fully share the backstory behind their business.
Why? Here's what they're telling me:
"I don't know where to begin."
"I'm not sure if the world wants to hear what I have to say."
"My writing skills aren't good enough."
Can you relate?
Here's the thing. If you're gonna put yourself on the business stage (online or otherwise), you need to share your backstory. It's what makes you relatable. It's what makes you memorable. It's what inspires people to connect with you. It's smart business!
I'm sure these talent show contestants were hesitant when they started, too. I'm sure they were tempted to hide behind the curtain. But they found a way to get their story out so they could show up fully as themselves and share their gifts.
And you can too.
That's why I'm offering you a first step that's easy and fun.
Introducing my Storyboarding workshop.
Storyboarding is a low-pressure, playful way to get started visioning the arc of your story. It's vision boarding with a twist. It's the perfect way to explore what your story is – for your brand or your memoir – before you pick up the pen. Fresh perspectives and insights are guaranteed!
Doors are only open for a few days, so now's your chance to grab this one-time offer for a very low price. Click here for all the details.
SPECIAL BONUS! I'll be Livestreaming all week on my Facebook biz page with loads of free content about Storyboarding, what's great about it, and why it's important for developing and strengthening your business brand. Come on over and check it out!
Happy New Year! I hope your 2017 is off to a great start. It feels so good to start with a clean slate, doesn't it?
If you're looking for a boost with setting intentions for your business and creative endeavors, it's not too late to register for my online vision board workshop - at no cost!
The theme is “Clean Slate, Blank Page: Setting the stage for your new story in 2017.”
It’s for creative, entrepreneurial women who want to start the new year in a positive light.
I’d love for you to join me. It promises to be meaningful and fun.
I'm offering this workshop in a virtual space called the Purple Ink Café. Here’s a link with more details and to register: http://www.thepurpleinkcafe.com/the-purple-ink-cafe-presents.html
Note: by registering, you will be added to the Purple Ink Café’s mailing list, which you are free to opt out of any time after the workshop.
So gather an old magazine, a piece of paper or card stock, and a glue stick. And your favorite journal, of course. Let’s release the shadows of 2016 and welcome the light of 2017.
I hope to see you there. If you have any questions, let me know.
THIS JUST IN!
It is my great pleasure to congratulate my client, Mary Jane Gandour, on the publication of her memoir, Heart Work: A Family Pilgrimage Inspired by Sibling Grief. I had the honor of coaching Mary Jane through the process of revising her manuscript and bringing it to the finish line. CLICK HERE to learn more about this well-written, inspiring, and touching story.
Do you have a book inside of YOU? I invite you to schedule a free 30-minute breakthrough call with me. I'd love to hear more about your dream and how I can help you achieve it.
Storytelling & Message Development Coach
I am passionate about helping women write their truth and share their message. I offer
personalized coaching programs designed to help soulful entrepreneurs tap their inner wisdom, write the stories they need to tell, and build a business they love.
My memoir, What I Gave to the Fire, is available in both print and Kindle formats on Amazon.com.