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The gifts of softening into the creative process

6/21/2019

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It's the Summer Solstice here in the Northern Hemisphere - the longest day of the year.

But for solo-preneurs like you and me, even the longest day can feel too short.

I don't mean to start this month's message on a negative note, but let’s face it. Business can be a grind.

We wear so many hats. Often, our to-do list becomes really LONG.

When this happens, it’s tempting to become task-masters with ourselves, disconnecting from our hearts so we can move full steam ahead.

When our business is reduced to grinding out the mechanics, we start losing hope it can be what we dreamed it could be.

And that can lead to stress and burnout.

But what if being productive didn’t have to involve disconnecting from our hearts?

Here's where a trusted guide can help.

A skilled guide, coach, or consultant will hold space so you can let go of the taskmaster and soften into possibility.

It’s like a caterpillar inside a cocoon. Part of its transformation involves turning into goo before becoming a butterfly.

Do you know this gooey feeling? You may mistake it for failure. But it's not failure at all - it's a necessary process of growth and change.

So I want you to know – it takes courage to surrender and let ourselves become goo.

As women, we're built to hold space for others. But It’s hard for us to allow someone to hold space for us. We often resist letting go of outcomes and surrendering to process. Our cultural role dictates that we become problem solvers, fixers, and pain-alleviators.

But when you allow someone to space for you, amazing things happen in your business - and life.
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  • You let go of results and soften into the process of discovery.
  • You realize the gifts of clarity were inside you all along.
  • With your newfound clarity, you connect the dots between your life journey and the message you have to share.
  • For perhaps the first time in your business development, you’ll see and feel a clear path ahead that incorporates your passions, skills and integrity (this is what a client recently told me!)
  • You’ll have all you need to create life-changing tools for your clients.
  • Results turn out to be so much more than you expected.
  • Your energy and joy bubble up from within (good-bye, confusion and burnout!).

So when you’re looking for support, I encourage you to be discerning. Find a guide who is trained and practiced in the art of holding space – someone who understands the delicate balance between providing a safe, reliable structure while staying open to what emerges. (Someone like me!)

A truly transformative guide will help you construct a reliable cocoon, bear witness while you melt, and help you find your wings.

~ • ~ • ~ • ~

Looking for some structure you can soften into?
MY SPECIAL SUMMERTIME OFFER CONTINUES…

Good for one more month – If you'd like a professional opinion on the strengths and weaknesses of your website, I offer a website audit service where I dive in a take a close look at the content and structure of your site. Then we hop on a call and I give you 5 actionable steps you can take that will improve your traffic and conversions. Now through the end of July, I'm offering a special summer price - only $100 for the audit + call. Ready to get started and turn this around? Send me an email to kestudio@att.net. I'd love to help! 

Not sure what you need? CLICK HERE to visit my website and learn more about how I work.
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    Kim Evans,
    Author and Branding Consultant

    ​​I am passionate about helping mission-centered business owners share their message through compelling written and visual content. 

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    My memoir, What I Gave to the Fire, is available in both print and Kindle formats on Amazon.com.
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