The Root Package:

Tap into the story you're here to tell and the message you need to share.

You're a soulful entrepreneur on a mission.

You know your story is an important piece of your business. It forms the foundation from which your brand and marketing message grow. 

You need a guide to provide you the structure and a safe empowering space for your story to bubble up and onto the page. 

​I'm that guide.

​I’ve navigated the journey of writing a memoir, grappling with questions of what to include and what to leave out; overcoming fears of sharing my truth. I know how to midwife your material so it can be shaped into an honest, aligned, and powerful story that you're proud to share.  

Give me three hours and I'll give you a complete foundation for your brand. 

The Root Package is designed to establish a solid foundation for your brand message so your business can cut through the noise and get noticed.

​You'll receive personalized coaching for the ABCs of your brand (aka, The Branding Blueprint):​

1. ​AUDIENCE. Here’s where you get to place the hero’s mantle on your client, get into their head, and describe their biggest challenges, in their words. I'll help you find words that describe why you’re the perfect guide for them, and clearly paint a picture of the transformation you offer. You will leave this session with a complete draft of your client's aspirational story – ready for you to shape on your own, or for us to continue wordsmithing together in future sessions. 
   
   
2. BIG WHY. We'll flesh out the brand story you can use for the duration of your business journey. Not only is this story a powerful exploratory tool for you to tap into your purpose and passion, it’s something you can share (even in small pieces) to build connection and trust that inspires potential clients to work with you. ​​You will leave this session with a complete draft of your "big why" story – ready for you to shape on your own, or for us to continue wordsmithing together in future sessions. 
   
   
3. CORE OFFER. We'll flesh out your core offer in a way that's clear and compels people to take the next step with you. You'll find words that describe what makes your approach stand out from others in your field. You will leave this session with a complete draft of one service or package – ready for you to shape on your own, or for us to continue wordsmithing together in future sessions. 

Carrie Van Winkle, Socially Responsive Financial Advisor

"I knew that I needed to write my story as it relates to my business and my WHY, but I felt overwhelmed at the thought of writing it. I was slipping into analysis paralysis, and would likely still be there if it weren't for Kim's help. Kim provided her expertise and leadership to guide me through the process. She created a safe space for me to share parts of my story that not many know about – and then discern what was important to share as the foundation of my business message. Now that I have my "WHY" story, I feel confident as I prepare presentations, articles, and podcast interviews, and more ideal clients are expressing interest in working with me. Thank you, Kim, helping me gain the clarity and courage to craft and share my story."

The Root Package – WHAT YOU GET:

• Three hours of expert, deep-dive writing and coaching:
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  1. ​Two-hour private Brand Story Intensive. Get ready for deep-dive strategy with a BIG dose of soul. Utilizing the power of writing to gain clarity and insight, we'll flesh out your Audience and Big Why (see above) as you draft compelling, from-the-heart copy that can be shaped for your website, signature talk, blogs, articles, and more. 
     
     
  2. One-hour wordsmithing session. We'll meet again one week later to wordsmith your core offer so it's clear and compelling. You'll have time prior to this session to complete a Features and Benefits worksheet, so we can focus on shaping your offer's components and description during our time together.
     
     
• Three Cs Power Pack. This trio of worksheets will boost your clarity, courage, and confidence:
  • VIP Clarity Questionairre to help you focus for your VIP session and get the most out of our time together. 
  • Strength-Vulnerability Assessment to determine your comfort level with writing and sharing your story.
  • Features and Benefits worksheet to help you clarify the selling points for your compelling offer.
    
    
• Session follow up notes so you can review all of your important insights and details.​​
  
  
• E-mail access to me in between sessions for to share breakthroughs and keep your momentum going.
  
  
• Convenient meeting options: sessions are available in person, by phone, or via an easy-to-use video conferencing platform (Zoom).
  
  
• Upon completion of the branding blueprint, you'll have the option to hire me to write your website copy.
  

FEE:  For current pricing, CLICK HERE.

WANT TO SEE IF THE ROOT PACKAGE IS A GOOD FIT FOR YOU?

Book a complimentary Brand Clarity Call and we'll get started.

Schedule Now

What's it like to work with me?

"BEST INVESTMENT I'VE EVER MADE IN MY BUSINESS…"
Working with Kim is the best investment I’ve ever made in my business!  She helped me make a major shift into clarity with my story and ideal client. She has a gift for creating and holding a safe space for you to dig deep into your soul and allow your story to unfold and bloom. This resulted in a beautiful new website, plus the confidence to clearly speak about my services, resulting in 9 discovery calls booked at my very first health fair!  ​~ Tessa Dowell, Holistic Health Coach at Being Beautifully Balanced

"KIM IS A CREATIVE SPIRIT GUIDE…"
I had a powerful story to tell, but needed structure and support. I am so excited about the work I did with Kim on my brand story! Not only did she help me accomplish writing my story, but also the freeing of my spirit and voice. Kim is a creative spirit guide who helps women become their own sacred storytellers. Since working with Kim, I am WAY more confident in my writing and sharing my voice (or at least I am doing it scared!) I feel like I'm  exploding in my creativity and realize just how much opening up to my vulnerability by writing my story has opened up my creative channels.“ 
​~ Suzanne Armstrong, Founder and Principal Dreamer at the Art to Wearhouse
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"AUTHENTIC AND POWERFUL…"
Is there a story inside of you waiting to be shared? Can your life story inspire others? Kim is a writer and coach who helps others Journey into their darkness and extract the light. Whether you're a speaker, teacher, coach whatever your business is...if your story can serve a higher purpose Kim Flowers Evans can assist you in constructing your story in a way that is authentic and that delivers your powerful message.  ​~ Carolyn Michelman, Intuitive Coach at Magical Moments